A brand begins with a mark. The Original from the Readical Core Series, card No. E1-00001, sets the painted Readical R in gold on a field of deep red.
Readical Key Points
Readical Core Series collectible bookmark: The Original, card No. E1-00001
2 x 6 inches (5.1 x 15.2 cm), printed in full color on both sides
18 pt coated semigloss C2S white cover stock with an aqueous flat matte coating on both sides
The back carries a large painted R mark and a QR code labeled “Scan to Get Readical”
The front is deep red with a printed paper-grain texture that darkens toward the top and bottom edges. Near the top, a brush-painted R stands inside a rough circle, both in gold, and READICAL runs across the foot in gold serif capitals. On the cream reverse, the card’s name and number sit above an oversized R in a pale cream tone, with the QR code at the bottom.
At two inches wide it fits inside a paperback or a hardcover. The card carries no slogan, only the mark and the name, which makes it the quietest design in the Core Series, and its number puts it at the head of the numbered set. The mark on its front is the one every other Core Series card carries on its back.
Condition: Brand New and Readical Ready.
Readical™ is an independent bookstore and reading-products brand built around a simple idea: books matter most when what we learn leaves the page and enters our lives.
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